Behind the Scenes: The First Framebridge Frames

National Parks Posters by Ranger Doug in our Sonoma frame

National Parks Posters by Ranger Doug in our Sonoma frame

 

Every piece of art we frame holds special meaning. And it's truly an honor for our team to hear the story behind each vacation photo, tour poster, and original watercolor. Everyone has a *most special* piece, so we thought it was about time we shared ours. 

The gorgeous National Parks Posters you see above honor some of the most beautiful places in the United States, but they also represent the trip that inspired our founder to build Framebridge!

Here’s our Founder and CEO, Susan, with the story:

“A few years back, I bought four National Parks posters during a road trip with my sister. I brought them to a custom frame shop where I had a very uncomfortable exchange and wound up paying $1,600 to frame the full set - largely because I was too embarrassed to walk out. Our hiking road trip was an amazing memory, but the framing experience was not.

I completely ruled out custom framing after that, actively avoiding art that needed to be framed. I remember a very special trip to Morocco where I passed up the opportunity to buy a beautiful set of prints because I knew I wasn't up for a framing errand that cost more than the trip! I started talking to other people about their experiences and realized we all felt the same way. Why is it so expensive, uninspiring, and anxiety-inducing to frame the things we love? But even more than that, what would you proudly display if framing were easy and affordable? How would your home or office better represent you?

That’s why I started Framebridge, which blends ecommerce, logistics, and an intense focus on customer delight to make custom framing easy on you and your wallet. We’re a special kind of company. We deliver a deeply personal product at scale and make each customer experience special. We own the entire process, operating a large production facility full of expert framers and designers to deliver high-quality frames and hands-on customer assistance.

Our mission is to help people tell their stories by making it easy for them to frame the things they love."


What's your most special piece? We'd love to frame it for you.